Help Wikimedia Win the Management 2.0 Contest!

One of my past projects is a finalist for the Harvard Business Review / McKinsey Management 2.0 Challenge. I am recruiting Wikimedians and everybody who cares about open collaboration in general and the Wikimedia movement in particular to help us win.

From 2009-2010, I had the pleasure of designing and leading the Wikimedia strategic planning process. Not only was it the first strategic planning process of its kind for Wikimedia, it was the first of its kind anywhere in the world. It was a completely open, movement-wide process, where anyone in the world could help co-create a five year plan for the movement as a whole. It was risky, it was scary, it was stressful, and it was exhilarating.

And it worked. Here’s what happened:

  • More than 1,000 people from all over the world contributed to the project
  • These volunteers created over 1,500 pages of high-quality, new content in over 50 languages
  • The year-long process resulted in five clear movement-wide priorities that has resulted in a movement-wide shift over the past year

If you’re a Wikimedian, you’ve seen and felt the renewed focus. If you’ve followed Wikimedia, you’ve read about initiatives that have emerged from the plan: closing the gender gap among contributors, a shifting emphasis on the Global South, and a slew of innovative features focused on strengthening community health. All of this came out of the planning process.

Why did it work?

It worked because we had an organization (the Wikimedia Foundation) that was committed to the cause and the process, even though it was an enormous risk for them. It worked because we had a great team. But the main reason it worked is that Wikimedia consists of an amazing, engaged, passionate community. We created a space, we invited people to come, and passionate, devoted, really smart people came and took care of the rest.

I’ve been wanting to tell the story of the process for a long time, but the usual thing happened: I got busy with cool new projects. Along the way, friends and colleagues have convinced me to get bits and pieces of the story out. Diana Scearce of the Monitor Institute has been a huge evangelist of the work, constantly putting me in front of philanthropic audiences to tell the story. The Leadership Learning Community (on whose board I serve) asked me to do a webinar on the topic last March, which garnered a great response.

Chris Grams has probably been our biggest advocate, and he’s the reason I’m writing this blog post today. Chris heard about our work through a mutual colleague, and he asked me to lead a webinar on the project for opensource.com. Something about our story stuck with him, and he kept finding ways to talk about us.

Several months ago, Chris told Philippe Beaudette (the facilitator of the project) and me about the Management 2.0 Challenge. As usual, I was too busy to contribute, but Chris pushed us. He wrote the initial story, and he kept kicking our butts until we fleshed it out. And so we did.

Today, they announced the top-20 finalists, and we’re one of them. The other 19 stories are really great, and it’s an honor to be nominated. But you know what, our story is the best of the bunch. We’re talking about Wikimedia, the greatest, free, volunteer-created repository of human knowledge that exists on the planet. We ought to win.

You can help us do that. The final judgement will be based on the feedback the story get, and how the story evolves as a result. So for starters, we need feedback. Please read the story. Rate it, comment on it, and ask as many people as possible to do the same.

Thanks for helping!

Photo by Ralf Roletschek. Cropped by Deniz Gultekin. Licensed CC-BY-SA 3.0.

Advice for (Female) Changemakers

I’ve spent a lot of time over the past few years reflecting on where I am in my career, how I got here, and where I want to go. I find myself in a funny place. I still feel like I’m just getting started. I’m still hungry to learn and to play, to find fulfilling ways to make a bigger impact on the world.

But I’ve also been around the block a few times. Nine years ago, I had a vision for the world and my role in it, and I scratched and clawed to where I am today. I messed up a lot along the way, but I was very, very stubborn. I created a job description for myself that doesn’t exist anywhere else. I do the kind of work I want to do, the way I want to do it, with the people I want to do it with. Some critical mass of people know who I am and respect what I do, and that keeps me in business. Among that critical mass are changemakers themselves, people and organizations doing amazing things. I love what I do, I feel blessed to be doing it, and I’m hungry for more.

So now I’m in second grade. And naturally, there are folks in the first grade who are curious about how I got here. And since I’m tall for my age, there are folks in the third grade who think I know more than I do, and they’re curious too.

So I want to take a moment and offer some of that hard-earned wisdom. I want to offer this to anyone who wants to be a changemaker, but I especially want to offer it to women.

I have two reasons for this. First, for whatever reason, several women have recently reached out to me for advice, so this is in large part for them. Second, based on my experiences with an admittedly unrepresentative sample, I think that women could use this advice more than men. I’m not going to articulate my reasons for this better than Clay Shirky did last year, so I’m not going to try.

Find Your Voice

First and foremost, find your voice and own it. I can’t tell you how often I meet brilliant, passionate people who have important points of view and who aren’t willing to share them. It’s not because they feel proprietary about their thoughts. It’s because they feel unworthy of them.

There’s a psychological phenomenon known as the Dunning-Kruger effect. It suggests that people who are incompetent tend to overrate their abilities, whereas people who are highly competent tend to underrate their abilities. I find the good kind of Dunning-Kruger rampant among the people I meet and know. It’s not bad on average, because it results in a learning mentality. But it becomes bad when it prevents you from owning your voice. If you’re not voicing your ideas, if you’re not interacting with others, you’re impeding your learning.

If you are humble and authentic, then most people will reward you, not punish you for owning your voice. I know people who are shy about talking about love or compassion or courage in public or even to their peers, because they fear they won’t be taken seriously by others. There may be people who won’t take you seriously, but there are many who will. If you own your voice, you will find those people.

My company has an overtly social mission, but I needed to see others do this successfully before I had the courage to do it myself. And I’ve taken my share of lumps for it. I went to Harvard, and despite the many, many mavericks who graduated (or not) from there, there is still a significant subculture among its alumni that defines success in a stupid way.

A few years after starting Blue Oxen Associates, a college friend said to me, “I’m surprised you’re doing this, Eugene.”

“Why?” I asked.

“I always thought you were more ambitious,” he responded.

I was confused. I had made it my goal to do my part to make the world a better place, and I was not being ambitious? It turned out that my friend had a very specific definition of “ambition,” one that had to do with the single-minded pursuit of money and status. Now that I’ve helped some of the most prestigious organizations in the world, he’s started taking my company seriously. Frankly, he’s still missing the point.

Anyone who claims they don’t care what other people think is a liar. Everyone cares. The question is how much you’ll let other people’s perceptions shape what you do and say. If your answer is “a lot,” the real question is, do you even know what other people think?

Most people don’t. We massively project, and then we listen selectively to feedback, disproportionately latching onto what we expect to hear. (This goes a long way toward explaining the Dunning-Kruger effect.)

I find that women have a bigger problem with this than men do, and I’m not alone in this observation. I have seen many brilliant, accomplished women not speak up in a room or not pursue opportunities that they should be pursuing, because of some self-doubt that no one else has about them. It bothers me every time I see it, because it’s not just a disservice to them, it’s a disservice to the world.

Own your voice. People may or may not take you seriously, but the reality is that it doesn’t matter. What matters is being authentic, stepping into your power. When you own your voice, you will feel better about yourself, regardless of what others have to say, because you are being true to yourself.

Find Your People

Second, find your people. Owning your voice is the best first step toward doing this, because it helps your people find you. Frankly, if it’s the only step you ever take, you’ll do fine. But there are other great steps you can take as well toward doing this.

Finding your people is not about exchanging your business card with every person who passes your way — the dreaded Drive-By Networking.

It’s not about “friending” a thousand people on Facebook or LinkedIn. Social media can be a powerful tool for finding your people, but it’s not a prerequisite. Some of the best connected people I know have almost no presence on any online social networks.

It’s about being intentional and authentic about whom you reach out to and how. It always start with listening.

When I started Blue Oxen Associates, I had zero experience or reputation in this space, but I had a list of people whom I respected and admired. I had met some of these people personally, but I hadn’t worked with many of them. So I took a risk. I contacted every person on the list, and invited them to coffee.

Every person I invited said yes. I made it a point to listen and learn from them, and if I liked them, I also asked them to join my advisory board. To my surprise, everyone I asked said yes. Moreover, every one of them went out of their way to help me get started, never turning down a request to meet, giving me much needed advice and encouragement. I would not have made it here today had it not been for their support.

At first, I couldn’t understand why they were not only willing to take a chance on me, but were so generous with their time. All of these people were extremely busy, and some of them were big names in their industry. Over time, it dawned on me. They were seeking their people too. It’s not about finding people with big reputations. It’s about finding people who listen, who are constantly learning, and who care passionately about the world, even if they happen to be naive kids in their 20s with no experience.

Putting together this advisory board was the single best decision I made in starting my company. But a few years later, something felt off. My advisors had recently become too supportive. They rarely criticized me, and that didn’t make any sense to me, because I knew that I was making mistakes. I wanted my circle to kick my butt if it needed kicking. I started recruiting more advisors, folks whom I knew weren’t afraid to give me some tough love.

At our next meeting, I presented a new strategy, a shift I had been wanting to make for some time. And my newly expanded advisory board did what I had hoped: They were critical. Very critical. The response was universal: Too soon. I didn’t like what they said, and I ended up sticking with my plan. But the truth was, I listened. They forced me to reexamine my thinking critically, and I developed contingency plans that I wouldn’t have otherwise.

As it turned out, they were right. Knowing that now, I still wouldn’t have done anything any other way. I needed to try it to know for sure. I had hoped I was right, but I was prepared when it turned out I wasn’t, thanks to my advisors.

Sometimes, people are reluctant to ask for advice or help, because they want to be a little more prepared, have a bit more to show. That’s exactly the wrong thing to do. You want to surround yourself with people who will help you as you’re developing your ideas, as you’re trying new things. Don’t wait.

At the same time, make sure you find the right balance between folks who will encourage you and folks who will be honest with you. It’s a very tricky balance. The first few years of my company were very difficult. I didn’t really need anyone else to criticize me; I was doing a great job of that myself. The support I got from my advisors, my colleagues, and my friends meant everything to me and kept me going. Later, when things started going better, and I started gaining more confidence, I needed my people to be more critical of me to keep me honest.

Many of my most successful women friends have women’s circles, which I think are fantastic. Some of them have asked me whether I would ever consider putting together a men’s circle. I usually jokingly respond, “I already have one. It’s called poker night.” The truth is, I’ve thought a lot about it, and I prefer having diversity across multiple axes in my circles, including gender. I think all women would benefit from having a strong women’s circle, but I think that many women would benefit from having strong male mentors as well.

Just Do It

Probably the biggest obstacle I see that prevents people from pursuing their passions is fear, fear of what others will think, and fear of not being ready. Don’t wait until you’re ready. You’ll never be ready. Changing the world is a moving target.

The path to changing the world is to start. Don’t worry about finding the perfect medium or the perfect job. Don’t worry about whether or not people are paying attention. Find every opportunity to try something, to practice, because that’s the only way you’ll ever get good at making change.

Joe Nye and Adam Kahane on the Future of Power

Harvard professor Joseph Nye wrote a nice brief piece in the Chronicle for Higher Education that talks about the U.S.’s evolving role as a world power and that articulates his distinction between hard and soft power. He writes:

In the United States, we tend to focus on the hard power of coercion and payment. This is partly a reflection of American political culture and institutions. No politician wants to appear “soft,” and Congress finds it easier to increase the budget of the Pentagon than of the State Department. This bias has been reinforced by prevailing scholarship.

Realism adequately represents some aspects of international relations. But states are no longer the only important actors in global affairs; military security is not the only major outcome that they seek; and force is not the only or always the best instrument available to achieve desired outcomes. Indeed, the relationship among advanced postindustrial countries is one of complex interdependence. This deep network of transnational ties among democratic societies means that the absence of any overarching government has very different effects in such contexts than realism predicts.

It is not solely in relations among advanced countries that soft power plays an important role. In an information age, communications become more important, and outcomes are shaped not merely by whose army wins but also by whose story wins.

In the 21st century, a smart foreign policy will combine the hard power of coercion and payment with the soft power of attraction and persuasion.

I think Nye is mostly right, but while he’s advocating different approaches, his frame is still oriented around one party imposing its will on another. It’s what Adam Kahane describes in his book, Power and Love, as power-over. Kahane (strongly influenced by the philosopher, Paul Tillich) contrasts this with power-to:

Power has two sides. The generative side of power is the power-to that Paul Tillich refers to as the drive to self-realization. The degenerative, shadow side is power-over — the stealing or suppression of the self-realization of another. Tillich recognizes both sides: “Power actualizes itself through force and compulsion. But power is neither the one nor the other. It is being, actualizing itself over nonbeing. It uses and abuses compulsion in order to overcome this threat. It uses and abuses force in order to actualize itself. But it is neither one nor another.”

Degenerative power-over arises out of generative power-to. When I am exercising my power-to and I feel myself bumping up against yours, and if in this conflict I have the capacity to prevail over you, then I can easily turn to exercising power over you. My drive to realize myself slips easily into valuing my self-realization above yours, and then into believing arrogantly that I am more deserving of self-realization, and then advancing into my self-realization even if it impedes yours.

Our opportunity is to create a world where it’s not about imposing one’s agenda on others, whether by coercion or persuasion. Instead, it’s about converging on a set of shared goals and about co-creating our path toward achieving those goals. It’s about activation and empowerment, power-to instead of power-over. It’s about seeing the world as “we” rather than “us” versus “them.”

In doing so, we need to have faith that we will not lose ourselves to the whole, but that the whole will become a manifestation of us as individuals.

Sports and Collaboration

My friend, Andrew, recently gave me the book, Scorecasting. Just started reading it (thank you, Kindle), and I came across this excerpt:

Exploring the hidden side of sports reveals the following:

  • That which is recognizable or apparent is often given too much credit, whereas the real answer often lies concealed.
  • Incentives are powerful motivators and predictors of how athletes, coaches, owners, and fans behave — sometimes with undesirable consequences.
  • Human biases and behavior play a pivotal role in almost every aspect of life, and sports are no exception.
  • The role of luck is underappreciated and often misunderstood.

As with most things having to do with sports, these principles also apply to anything related to collaboration. If only we had as much data about our work lives as we do about our favorite sports teams.

Off to watch the Lakers….

Why I Love Working Openly

This morning, I was reminded of two reasons why I love working openly, and why everyone should do more of it.

First, I noticed this tweet from Stephanie McAuliffe:

The Organizational Effectiveness group at the Packard Foundation has been quietly capturing its learnings on an open, public wiki for over a year now. In a field that struggles with transparency, this is a remarkable act in and of itself.

So what has the impact been? I know that they’re constantly asking themselves that question… because they’re doing that openly as well.

I also know that, generally, one of the big hopes / expectations around doing something like this is that others will join in as well. I think this is reasonable, but I also think it’s overstated in terms of value.

Of greater value, in my opinion, is the ability to do what Stephanie did. You want to know what we learned? You want to know what we’re thinking? Easy. Go here. Doing your knowledge work openly allows you to reuse this knowledge in useful ways — repackage it, redistribute it, refactor it, with the ongoing possibility of others joining in as well. Beautiful.

Second, I’m currently working with the leadership team at a Fortune 500 company exploring ways they can collaborate more effectively at a global level. As part of this process, we’ve immersed ourselves deeply in one particular project, trying to understand what’s working and what can be improved.

Most consultancies do this sort of thing in a very closed way: Talk to a bunch of people, gather some data, then go off in a corner and think really hard by yourselves until you come up with something smart to say.

We don’t work this way. For us, participation isn’t constrained to “input” and “feedback.” It’s about learning collectively, which leads to activation. That means opening up our process, sharing our artifacts, and allowing the client to see our thought process with all of its inevitable warts and missteps.

It’s a tricky balance. Our client is busy. We can’t expect them to sit in on all of our meetings or to look at everything we’re looking at. So we’re strategic about designing our process to maximize the time we have with them. But, we also create opportunities for emergence by making our artifacts available and by inviting (but not requiring) participation whenever possible.

One way we’ve done this was to invite everyone on the project to get our biweekly status messages. We’re doing these updates primarily for the project’s leadership, but we saw no reason to restrict it to them if others were interested. And people were: Over 30 people (half of the project team) opted in. Think about the activation potential we untapped through this small act of opening up our process.

In our last update, we included a brief summary of a social network analysis that we had done, and included a link to a seven-page report that provided greater detail. We didn’t expect many people to click on the link, but over half of our subscribers did.

This morning, I got an email from one of the subscribers, an important member of the team, but someone we had not interviewed due to resource constraints. He provided detailed, thoughtful context for several of the questions we raised in our analysis. We would not have gotten this context had our process not been open. We certainly wouldn’t have thought to approach him first.

Net participation from opening up our process in this case was “only” one additional person. But that serendipitous interaction greatly improved the quality of our work, and we would not have found him on our own. This, along with the activation potential that continues to go up because of the broader engagement, adds up to a huge win for everyone.